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About MetaMarketing

 

The MetaMarketing concept was born in early 2005 when, through a series of strategic alliances, Nutek, Inc. and Fouresquare LLC joined forces.  Our newest alliance with OptimAds LLC allows us to have a complete Project Management, Sales and Technical team.

 

The MetaMarketing application is relevant to all businesses that advertise in any medium and who wish to optimize response and conversion rates. 

 

The automotive application was a natural first step with all companies being located in the Southeast Michigan automotive hub.  Due to the unique nature of the automotive business where there are multiple layers of advertising, and interconnections between new/used sales, parts and service departments, personnel with industry background are assigned to automotive projects.

 

 


 

 

 

6 Steps to Success
         Scientifically Improve Your Advertising Results

 

 

 

Based on the Taguchi Design of Experiments, also known as multi-variable testing, we test more than one option at a time to take away seasonal and economic variances. We help you define the right combination of elements that will allow you to exceed your marketing and advertising objectives:

    • Increased Response Rates
    • Increased Sales Conversions
    • Improved Advertsing Return on Investment 

 

 

 


Michele Morrissett more...

 


Dr. Ranjit Roy more...

 


Kevin Yzquierdo more...

 

About MetaMarketing

 

updated: 2006-03-03

 

 

The MetaMarketing concept was born in early 2005 when, through a series of strategic alliances, Nutek, Inc. and Fouresquare LLC joined forces.  Our newest alliance with OptimAds LLC allows us to have a complete Project Management, Sales and Technical team.

 

The MetaMarketing application is relevant to all businesses that advertise in any medium and who wish to optimize response and conversion rates. 

 

The automotive application was a natural first step with all companies being located in the Southeast Michigan automotive hub.  Due to the unique nature of the automotive business where there are multiple layers of advertising, and interconnections between new/used sales, parts and service departments, personnel with industry background are assigned to automotive projects.